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What is My Amazon Seller URL?

If you are looking at this page you have probably asked yourself many of the questions below,


What can you do to help my business?

We can write you a bespoke Amazon Appeal letter and plan of action which can get you back selling on Amazon within as little as 24 hours. The letter will be reviewed by ex-Amazon staff who have experience of working in the Amazon Appeal team.


Can you help if I've already submitted an appeal and it's been denied?
It is easier to get you reinstated if you have not already started the appeal process or are banned, but we can still take over your appeal once you have started. We are equally as successful in submitting new appeals and taking over from Sellers who have started the process.

What is your success rate?
In 2015 our success rate was 90%. In 2016 it is 100%.  So far in 2017 we have maintained our 100% success rate. This is because we only offer help to customers where we have had experience of successful reinstatement's similar to yours. It is not worth wasting your time or ours making false promises.


Why do Thompson and Holt have a high success rate?

We thoroughly assess each suspension before make a decision to accept the appeal. For example if 100 Amazon Sellers asked for help with their suspension we would accept 80. We know that we can help with the 80 suspensions. The 20 suspensions which we can not help with we would refer them to specialists or refuse help if we discovered the suspensions were as a result of blatant fraud or money laundering.  
How many Amazon sellers have you helped get reinstated?
In 2015 we helped over 400 Sellers. Up until September 2016 we helped 650. In July 2017 we have helped over 3,000 Amazon Sellers with Account and ASIN reinstatement's. 

Which Market Place can you help with?

We can help with all market places including,,

Who have you helped?

Every customer has the opportunity to post a review about our service and product on FeeFo. The reviews of Thompson and Holt can be found on our Customer review page

How long will it take to get my appeal letter and plan of action?
We will send you the appeal letter and plan of action within 24 hours of cleared funds of our fee. 

How long does it take to get reinstated?

It can take a few hours, days or weeks. Our quickest reinstatement was 75 minutes however we have had some customers where it has taken over 4 weeks, we will be with you every step of the way. 

What if my suspension was years ago? Can I still get back on Amazon?

It all depends on how long it has been since your last email with Amazon.  We have helped lots of people who have decided to have another appeal 12+ months since their last attempt. These suspensions will take longer than the average 3 days to get reinstated. 

Are there any circumstances when you can't help?
We are able to help in the majority of cases. The suspensions where we have to decline help are when there is blatant fraud. or money laundering on the account. 

How much do you charge for a unique appeal letter?

​We charge £500 for a bespoke letter which will address all the concerns raised in your communication from Amazon. we will also provide any additional correspondence which they require. If your business is not worth £500 then its probably not worth using our services. 


My Amazon Seller Account is Suspended, how do I get a personalised Amazon Appeal Letter?

Simply complete the online enquiry form with your details, we will then let you know if we can help or not. If we can help you we will then ask for a payment of £500 before we deliver your Amazon appeal letter, usually within 24 hours of the initial enquiry. Further responses at no additional charge if Amazon require them.


Are there any free Amazon Appeal Template Letters?

Yes, we have found one on the internet and posted it below. Feel free to use this letter if you want to appeal the decision yourself but please be warned the Amazon team have probably seen all the letter templates available on the internet and probably take a dim view of your business. It probably shows that you cant be bothered to take the decision to terminate your sellers account seriously. For a professional unique Amazon Appeal letter please get in touch with us. 


Dear Amazon Seller Performance Team, 

I thank you for this opportunity to present my appeal in reference to my currently suspended seller account: “XYZ, and I do apologize for requiring your assistance under present circumstances. I highly value having the unequal opportunity of selling on Amazon and hope to regain my selling privileges following your review of the plan presented below for your consideration. 
In addition to addressing the issues with my performance which became reflected in my ODR resulting in suspension, further included are: my approach necessary in lowering and maintaining the target requirements of less than 4% in my “Late Shipping Rate” metrics(also referenced in both notifications received, within: four and two days, prior of suspension). 

“ODR” Short Term - Long Term -  _ Negative Feedback () - Service Chargeback () __ 
Negative Feedback received as a direct result of first not notifying the customer of the tracking number assigned to his order, by assuming it's automatically available to him, and second by not communicating to him the delivery problems while attempting to fulfill the order and providing an additional shipment. Changing my future practices regarding this as 
Changes implemented 
1. Notify each customer of their assign tracking number, while offering yourself as available for all customer service matters they may require assistance in the future. 
2. Keep track of problematic shipments and inform the customer within timely manner of any problems once determined behind your ability to rectify the issue. 
3. Fully refund the order in case no response is received within adequate time frame. 
4. Never assume you will have the chance to present your good intent or effort or that it is actually relevant considering that it is not. (1 Star Rating posted within 4 minutes of first inquiry made while refund applied) 
Chargeback while received for reasons unknown, during the preparation of this plan, it has reinforced the need for the above changes as well as adding as necessary from now on the following 
Changes implemented 
1. Ship and confirm orders within the time required, once securely packaged preventing shifting followed by double-boxing all orders. 
2. Communicate the tracking number to the customer (indirectly showing there is a record of their item being shipped and delivered, potentially avoiding unsubstantiated claims) 
3. Have all shipments of higher cost items delivered always with “signature required”, 
4. Notify the customer and address any shipping problems accordingly. 
5. Write a follow up email inquiring if customer is satisfied and providing your information and availability to provide future customer service as required. 
Late Shipment Rate and Delivered on time score increased following a clasped shelving unit that resulted in damaging over 25 units (unavailable item) awaiting to be packed for shipping, concluding in following 
Changes implemented 
1. Provide adequate storage for increasing inventory. (Have replaced and added shelving units) 
2. Only list up to 90% of items in your inventory allowing options in case an unexpected situations occurs. 
3. Have all orders shipped out and in transit within the listed amount of days. 
4. Include a personalized professional yet informative letter emphasizing your commitment to future customer support. 
5. As last resort have an alternate reliable source to utilize in filling orders. 

Conduct business knowing that even if one perfect order may not count as anything if turned bad it can count as everything. 
I will conclude with my sincere thank you for your time and consideration, while I very much look forward to your decision. 
Please contact me for any additional information via email or by calling (___)___ _____. 
Thank you very much again and I wish you a wonderful weekend. 

Amazon Appeal FAQ

Thank You, a member of our team will be in contact shortly

Suspended Amazon Seller Account Appeal Free Enquiry Form


Suspended Amazon Seller Account Appeal Free Enquiry Form


"Outstanding Service"


"I was a little sceptical at first but desperate to get selling on Amazon. I completed the form on the website and sent a few emails Steven responded to my initial email within 15 minutes, I can remember it was 10 o’clock at night, I didn’t think anyone would answer. Steven put my mind at rest and explained that they deal with the same queries every week and for me not to worry – easy for him to say as this was my livelihood! He put an action plan together, he certainly knew the correct things to say to Amazon. If you have had your Amazon account suspended it’s the worst feeling ever - don't mess about making a plan of action yourself only to have it rejected by Amazon like I did. Speak to Thompson and Holt and leave it to the professionals you will have your account back. My Amazon account was up and running the very next day. I would definitely recommend Thompson and Holt to anyone looking for help."

Suspended Amazon Seller Account Appeal Free Enquiry Form


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