High Risk Brand List - What Not To Sell on Amazon
  • Craig Gedey

High Risk Brand List - What Not To Sell on Amazon

Updated: Sep 29, 2019


Amazon List of gated and restricted brands


We are often asked if there are any brands which Amazon sellers should avoid selling to minimise the risk of an ASIN or account suspension. Our standard reply is that providing you have permission to sell the products and they are sourced from a reputable supplier who has written permission to sell the brand you will be fine.


In the summer of 2019 Amazon introduced Amazons Top Brand feature which increased the competition in certain categories. Amazon takes two factors into consideration when awarding the honor: the amount of products a brand sells and how many different products they offer in the first place. In other words, companies that make a narrow range of goods, but sell a lot of them, are likely to be Top Brands.


We always advise Amazon Sellers to obtain copies of distribution letters, certificates etc before they list the products just in case Amazon request these as this would speed up the reinstatement time should the account or ASIN be suspended.


More companies are taking legal action to protect their brands and as a result Amazon continue to restrict brands. Sellers often believe that because they are not restricted to sell these products they can simply source the items and sell the products, this can cause huge implications. Many sellers are getting their accounts either temporarily or permanently suspended as a result.


We have put together a list of the 600 most common Amazon Gated brands that cause Amazon suspensions, this list is drawn up from over 6,000 Amazon Sellers that Thompson and Holt assessed in 2018. The issues from these brands range from a very high risk to a moderate risk, some brands issue cease and desist emails. If your account is suspended due to listings high risk Brand contact Thompson and Holt for immediate help and assistance.


There are many Amazon third party services which offer help and assistance with ungating restricted Amazon brands, Amazon Sellers should carry out their own due diligence on these providers and satisfy themselves that they are not breaching Amazons ToS. It's also important that Sellers have a 'Good Seller Performance Measurement' as this will not harm any future applications for ungating categories.


Please note that this list is not exhaustive and is constantly being updated. If you know of any additional brands that have caused you issues please leave a comment at the bottom of this page or email us at info@thompsonandholt.com


List of Brands to be cautious of Selling on Amazon


1Com

3Ns

3Ns Kinesiology

A World Of Deals

Aden & Anais

Adidas

Aerobie

After Inked

Agfaphoto

Ahava

Air

Akai

Alpha

Altec Lansing

American Girl

Amope

Amovo

Anastasia

Andoer

Angels Fancy Dress

Angelsounds

Anki

Ann Williams group

Ansr

Apple

Aquafina

Aquapix

Art Of Shaving

Asantee

ASOTV

Audio Technica

Audiotech

Australian Gold

Avon

Baby Born

Baby Bullet

Baby Dumpling

Babybjorn

Babyliss

Babyplus

Babyplus Company

Baggallini

Balm Cosmetics

Bamix

Bandai

Bargain Max Decals

Bassbuds

Bayer Advantage

Beaba

Beachbody

Beats By Dre

Beauty by Earth

Beauty Pet

Belkin

Benchmade

Benefiber

Berwick

Besdata

Best Home

Bestomz

BH Costmetics

Bic

Billy Jealousy

Biolite

Birkenstock

Black & Decker

Black Diamond

Bliss

Blue Microphones

Bodum

Body Shop

Boley

Borghese

Bose

Boston

Boston Acoustics

Bpro

Brach’s

Bracoo

Braggs

Braggs Apple Cider Vinegar

Bratz

Braun

Breville

Britannia

Britannia Games

Britax

Brookstone

Buck

Bulbhead

Burberry

Burt’s Bees

Butter London

Butterick

Buxom Buxom

Cable Matters

Calphalon

Calvin Klein

Canary

Cane & Austin

Canon

Capital Brands

Carter’s

Casio

Caudalie

Cel-Fi

Chanel

Chemex

Chi

Chico

Chinkyboo

Chloe

Christian Dior

Citizen

ClicTime

Clinique

Cloud B

Coach

Cole & Mason

Coleman

Color WOW

Columbia

Comfylife

Comic Concept

Comic Images

Comic Maker

Comic-Concept

Comtrex

Converse

Crabtree & Evelyn

Craft-tastic

Crayola

Crocs

Crosley

Cross

Crucial

Cuddl duds

Cuisinart

Cult Cosmetics

Dandy Blend

Davey

Davidoff

DBPower

Ddf

Dead Sea

Deborah Lippman

Deejo

Dell

Delorghi

Denon

Deny Designs

Deuter

Dewalt

Dickies

Diesel

Discovery Kids

Disney Frozen

DJI

Dkny

Dockers

Dog & Bone

Dolce & Gabbana

Doterra

Dove

Dr. Brandt

Dr. Denese

Dr. Dennis Gross Skin Care

Dremel

Dunkin Donuts

Easypix

EB5

Eco Defense

Eero

Elizabeth Arden

Emile Henry

Energizer

Epilady

Epson

Ergobaby

Escada

Essie

Estroven

Eureka

Excedrin Sinus Headache

Eyeko

Farberware

Favorite Findings

Felina

Ferragamo

Fifty/Fifty

Fingerlings

Finnlo

Firstcom

Fissler Gmbh

Fitbit

Fizz Creations Ltd

Flexseal

Flextape

Fossil

Franklin Electronics

Fremantle Home Entertainment

Frozen (Disney)

Frye

Funko

Furminator

Future Play

Garnier

GARUNK

Gatco

GEFU Spirelli Spiral Slicer

Gel-a-peel

Georgie Interactive Puppy

Georgio Armani

Gerber Baby Food

Gibby & Libby

Gigamic

Gigen

Gillette

Ginna Rose Atelelier

Giraffe Bath & Body

Gn Netcom

Go Extreme

Goal Zero

Godefroy Eyebrow Tint

Goextreme

Goldfaden MD

GoldieBlox

Google Chromecast

Graco

Green Mountain Coffee

Griffin

Grill Daddy

Gucci

Guess

Guess How Much I Love You

Gund

Hallmark

Hamilton Beach

Hammer

Hape

Hape International

Harry’s Razors

Hatchimals

Hauptstadtkoffer

Havex Machines

Hbo

Helen of Troy

Helle

Hess

Hilife

Honest Baby

Hoover

Huion

Hydro Flask

Ikea

Inkrite

Inkwrite

Inova

Instyler

Ion

Ion Audio

iPhone

iRobot Roomba

It Works

It’s a 10

Italkonline

Ito Professional

Jabra

Jabra/Gn Netcom

Jack Black

Jane Iredale

Jansport

Japonesque

Jennifer Lopez

Jezebel And Paramour

Jil Sander

Jo Malone

Jockey

John Frieda

Jordan – shoes

Josh Bach

Jouer

Juice Beauty

Juicy Couture

Kaarvie

Kaavie

Kate Spade Watches

Kaytee

KEEN

Kenneth Cole

Kera Therapy

Keter Ltd

Keurig

Kidsbo

Kiehl’S

Kilner

Kind Bars

Kitchen Aid

Kitchenaid

Kitsound

Klean Kanteen

Klipsch

Koolatron

Korres

Kwick Sew

Kylie Cosmetics

L.O.L. Dolls

L’Occitane

L’oreal

La Bella Donna

La Roche Posay

Lacosta

Lalaloopsy

Lamaze

LaMode

Lancome

Lax

Leatherman Tool

Lego

Leicke

Leicke Gmbh

Leicke Sharon

Levi’S

Lifeproof

Linksys

Linxor

Little Green Men

Little Tikes

Livivo

Lodge

Logitech

Lokai

Lol Surprise

Lorac

Louis Vuitton

Luga

Lush

Mac Cosmetics

Macoon

Madax

Magformers

Magic Bullet

Magic tracks

Majestic

Marantz

Marc Anthony

Marc By Marc Jacobs

Marc Jacobs

Mario Badescu

Mario Cosmetics

Marubhumi

Mary Kay

Matrix Biolage

Mattel

Maybelline

M-Digita

Medela

Mega

Megagear

Melissa & Doug

MemorySoft

Menaji Cosmetics

Mensch on a Bensch

Merrell

Michael Kors

Michele

Miele

Mirity

MiroPure

Mizuno

Mlb

Molton Brown

Monsieur Bebe

Monster Headphones

Morning Pep

Moulin Roty

Mrs. Anderson’S

Msi

Munchkin

Mustela

MyLifeUNIT

Nabisco

Nanda Home

Nars

Native Union

Nature Made

Nature’S Sunshine

Neato Robotics

Neewer

Nestle

Neuragen Pn

New Balance

Nickelodeon

Nikon Cameras

Ninja Blenders

Nite Ize

No More Excess

Norelco

North Face

NuBrilliance

Num Noms

Numark

Nutranext

NutriBullet

Nuxe

Obagi

Ocean Pacfic

Offray

Olympus

Onkyo

oofoos

Opinel

Opinet

Oral-B

Orlane

Oscar Blandi

Otter Box

Oxa

Pabobo

Panasonic

Pandora

Paper Magic

Parker Pens

Patagonia

Pavilion

Pecute

Perfect Fitness

Perfume Samples

Perfume Testers

Perricone Md

Peter Thomas Roth

Petsafe

Philips Accessories

Philips Consumer Electronics

Philips Norelco

Philipsc

Phillip Mercier

Phillips

Phyto

Picci

Pioneer

Pirelli

PJ Mask

Pjxj

Playgro

Playtex

Pokemon

Power Rangers

Presonus

Price Pfister

Prince Lionheart

Princeton Tec

Proctor-Silex

Project MC

Protrack

Pure Encapsulations

Pure Inventions

Rainbow Light

Rainbow Loom

Rainbow Sandals

Ralph Lauren Perfume

Rasyan

Rayban

Rayware

Razer

Razor

Red Castle

Redkin

Reebok

Relic

Revlon

Ripple Junction

Rodan + Fields skincare

Rode

Rodial

Roger & Gallet

Rosetta Stone

Rubbermade

Rubie’S

Sachajuan

Safeguard

Safety 1St

Samsonite

Samsung

Sandisk

Sandisk Enterprise

Sanicat

Saponificio

Savfy

Savfyâ®

Scanpan

Scentio

Seastone

Sensa

Sephora

Sheffield

Shiseido

Shopkins

Showtime

Silvertrade

Siphotrol

Sk Ii

Skagen

Sketchers

Skip Hop Zoo

Skullcandy

Skyn Iceland

Slendertone

Smooshins

Snake Brand

Snoopy Sno-Cone Machine

SodaStream

Sodial

Sol Republic

Solar Brite

Solio

Somme Institute

Spark Cafe Cups

Speck

Speedo

Spigen

Squeezoos

srichland

St. Tropez

Stanley

Star Wars

Startech

Steel Glo

Steelseries

Step2

Stepping Stones

Steripen

Stickerfitti

Stila

StillCool

Strivectin

Stuff 4 Multiples

Stuff4

Sultra

Suncast

Sunwise

Switchmate

Taotronics

Tapestry

Tascam

Tech.Bean

Telebrands

The Art Of Shaving

Theraflu Caplets

Thermopro

Thinkfun

Thirsty Milo

Timberland

Time2

Tinosorb

T-Mobile Prepaid Phones

Tommie Copper

Tommy Bahama

Tommy Hilfiger

TOMS

TORRAS

Toys Of Wood Oxford

TP-Link

Training Mask

Transformers

Trendykid

Tribe

True Religion Brand Jeans

TRX

Tummy Tucker

Tumtum

Typhoon

Tzumi

Uggs

ULAK

urpower

Ust

Vanra

Vcube

V-Cube

Veggie Bullet

Vera Bradley

Vichy

Victoria Secret

Vinvent Longo

Vionic

Vogue Patterns

Vtt

Vulli

Wacom

Walkfit Platinum Orthotics

Warner Brothers

Weber

Wedderspoon

Wen

Whitby

Whitmor

Wilson Sporting Goods

Wolf

Wolf Garten

Wonder wallet

Wusthov

Yankee Candle

Yeti

Yiman

Yongnuo

Yookidoo

Younique

Zazu

Zing Anything

Zippo

Zirh

Zoku

Zoom

Zoom Entertainments

Zoomworks Stuffies

Zuru

Zuzu


Remember this Amazon gated and restricted brand list is always being updated so please bookmark this page.


The list below contains brands and manufacturers that Amazon Sellers have told us caused them problems. If you are an Amazon Seller and would like to add any brands or manufactures to this list please email info@thompsonandholt.com


1MORE

ACTLATI

AIDEA

AVerMedia

Akinger

Alpha Industries

Amity Jack

Amplixin

Ancient Nutrition

Anova

Anova Culinary

Arvazallia

Audio Quest

AudioQuest

Awapuhi Wild Ginger

Ayr

Aztec

BGZ

BLACK DIAMOND PIGMENTS

BLACK DIAMOND PIGMENTS™

BLACKHAWK

BSkinny Global

Beyond Tangy

Beyond Tangy Tangerine

BodyGuardz

Boldify

Botanic Hearth

CASEMATIX

Care Touch

Case Mate

Case-Mate

CaseMate

ChoiceRefill

Comfort Click

Country Life

Crystal Star

DYMATIZE

Defender

Dog Pain Away

Doolini Nature

EASTFUN

EC TECHNOLOGY0

EC Technology

Emarth

Eu Natural

Eva Naturals

EzyAbsorb

Fettle Excellence

Fifine

FineVine

Flex Tape

Foxbrim

Foxbrim Naturals

GK hair

GKhair

HCF

HEALTHFORCE

HEALTHFORCE SUPERFOODS

HSI PROFESSIONAL

Havasu Nutrition

Height XL

HeightXL

Hempz

Holy Stone

Huretek

INSEESI

KOOTION

Lander

Ledger

Ledger Nano S

Loftus

Loftus International

Lost Empire Herbs

Luxul

MSRMUS

Malin + Goetz

MaryRuth Organics

Mehron

Melaleuca

Metabolic Nutrition

Mirage Pet Products

NLU Products

NaturVet

NaturaPrime

NewHM

Nioxin

Norax

NutraNuva

Nutrition Strength

ORIA

OZ Naturals

Ocean Saline

Okra

Opportuniteas

Oraquick

PATINA Premium

Paul Mitchell

Photive

Precision Naturals

Premium Nature

Prevagen

Prive

Pro Lab

ProLab

Pure

Pure Encapsulations

Pure Micronutrients

PureGear

Quincy BioScience

Recticare

Reliable

Reliable UberLight

Renew Life

SALCOLL COLLAGEN

Schizandu Organics

Sebastian

Sebastian Professional

Silver Miracles

Solgar

Swift Response, LLC

Syntratech

TB Tbuymax

Tamron

Tea Tree

The Brain

ToJane

Topricin

Trend Setters Fitness

Trend Setters Fitness LLC

TropiClean

TruSkin Naturals

Twin lab

Twinlab

Uarter

Ugreen

VINSIC

VOLLUCK

Visnic

VitaBreeze

Vitamix

Vive

Vive Precision

WetNozeHealth

Wisdomspot

Xerox

YCC Team

YCCTEAM

YCDC

Youngblood

Youngevity

ZenNatural

aSquared Nutrition

fosa

nextec

top4cus

wusthof

xtava

zen natural


List updated 4th January 2019



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